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Cavan @ Last.fm
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I've been reading a lot lately, so I apologize to anyone who's getting bored of these book recommendations. Anyway, instead of taking a book to work today, I took by notebook containing Mass Romantic and wrote instead, which I plan to do for the remainder of the summer. Of course, by the time I got home today, though, I couldn't help myself. I had to finish reading Syrup.After I finished reading Max Barry's Jennifer Government, I mentioned how good I thought it was and how it was exactly the kind of novel I wanted to write. Well, his debut novel, Syrup, was better. It's a hugely funny satire on the marketing industry and corporate policy and is, to make up a word, unputdownable. I lost sleep over it last night and spent all day at work thinking about what was going to happen next. Anyway, the book follows Scat, a marketing genius, who comes up with the world's next million-dollar idea, a new soft drink for hip, cynical twentysomethings. He pitches it to Coke, where he meets their New Product Manager - the devastatingly attractive 6. Over the course of the novel, you follow along as Scat and 6 try to keep control of his ideas in the ruthless world of the Coca-Cola corporation. This one gets my stamp of approval.
Cavan blogged at 6:10 PM |
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